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TrueProfit alternatives

TrueProfit is best known for a real-time net profit dashboard with ad spend, shipping rules and a mobile app. These are the other Shopify apps that do that job, what each is best at, and where a narrower tool for product cost fits beside them.

Updated

Facts about each app are from its Shopify App Store listing and its own help pages as they read on 8 October 2026. We make Cogsy, which is listed last and described as plainly as the others.

7 alternatives to TrueProfit

  1. Bloom

    Best for: a lower-priced profit dashboard with dated costs, quantity tiers and attribution.

    A profit analytics app that tracks profit after COGS, shipping, ad spend and expenses across Shopify and Amazon, with views by order, product and campaign. It adds marketing attribution, custom dashboards, email and Slack reports, and an MCP connector for AI tools.

    Price
    Free to install; paid plans from $20 to $80 a month
    Rating
    5.0 from 40 reviews

    App Store listingCogsy vs Bloom

  2. Profit Calc

    Best for: profit dashboards with cost rules by country and quantity, and many supplier integrations.

    A profit calculator app that combines orders, product costs, shipping, taxes, fees and ad spend into profit dashboards and reports by order, product or store. It syncs ad spend from the major ad platforms and supports VAT, COD and multiple currencies.

    Price
    From $39 a month
    Rating
    5.0 from 67 reviews

    App Store listingCogsy vs Profit Calc

  3. GoProfit

    Best for: a Built for Shopify profit dashboard with alerts on profit changes.

    A profit tracking app that combines sales, COGS, shipping, fees, taxes and ad spend into a live profit dashboard with a P&L report. It adds ad channel tracking, product and order analytics, scheduled reports and alerts on profit changes.

    Price
    Free plan; paid plans from $29 to $199 a month, plus per-order charges
    Rating
    4.9 from 90 reviews

    App Store listingCogsy vs GoProfit

  4. Lifetimely

    Best for: customer lifetime value and cohort analysis alongside profit and loss.

    An analytics app centred on profit and loss, customer lifetime value and cohort reporting for consumer brands. It combines store and marketing data into P&L, CAC and LTV reports with custom dashboards, sales forecasting and an AI 'Profit Agent'.

    Price
    Free plan; paid plans from $49 to $299 a month
    Rating
    4.9 from 552 reviews

    App Store listingCogsy vs Lifetimely

  5. BeProfit

    Best for: profit reporting across several shops and platforms, including Amazon.

    A profit analytics app that tracks revenue, expenses and profit in real time and reports profit by order, product, country, platform and shop. It includes a live P&L, ad platform integrations, LTV and retention reporting, and multi-shop views.

    Price
    From $49 to $249 a month
    Rating
    4.5 from 201 reviews

    App Store listingCogsy vs BeProfit

  6. Triple Whale

    Best for: marketing attribution and measurement, with net profit alongside.

    A commerce analytics and AI platform that brings store, ad and marketing data together for attribution, measurement and automated actions. Product costs, shipping, gateway fees and custom expenses can be entered so the platform reports net profit alongside its attribution data.

    Price
    Free plan; paid plans at $219 and $749 a month
    Rating
    4.0 from 91 reviews

    App Store listingCogsy vs Triple Whale

  7. SimplyCost

    Best for: a low-priced profit dashboard with ad spend, fees and shipping rules.

    A profit analytics app that tracks store profit by combining sales with expenses such as ad spend, payment and transaction fees, shipping and handling costs and custom expenses. It presents the result in a profit dashboard and reports.

    Price
    $9.99 and $29.99 a month
    Rating
    4.8 from 71 reviews

    App Store listingCogsy vs SimplyCost

Side by side

How TrueProfit and its alternatives handle product cost, the input every profit figure depends on.

CapabilityCogsyTrueProfitBloomProfit CalcGoProfitLifetimelyBeProfitTriple WhaleSimplyCost
Profit by orderNoYesYesYesYesNot mentionedYesNot mentionedYes
Ad spend trackingNoYesYesYesYesYesYesYesYes
Finds variants with no costYesYesYesYesNot mentionedNot mentionedNot mentionedNot mentionedNot mentioned
Costs with dates or a cost historyYesEvery cost has a date it applies fromUnclearIts help centre describes two versions of its COGS page that differ on thisYesYesNot mentionedYesNot mentionedYesNot mentioned
Cost import by CSVYesBy SKU, with a previewUnclearIts help centre describes two versions of its COGS page that differ on thisYesYesDocumented as a per-order cost uploadNot mentionedYesNot mentionedNot mentionedNot mentioned
Extra costs on top of the unit costYesPer unit or as a percent of priceYesYesYesNot mentionedNot mentionedNot mentionedYesYesAs order-level and store-level expenses
Writes cost to Shopify's cost per itemYesWhen you run it; you choose what the figure includesNot mentionedNot mentionedNot mentionedNot mentionedNot mentionedNot mentionedYesOptional, through its bi-directional cost settingNot mentioned

Where Cogsy fits

Every app on this page calculates profit from the same starting point: what each product costs. Most of them take that figure from Shopify's cost per item, and several let you override it inside the app.

Cogsy does not calculate profit. It keeps that starting figure right in Shopify itself: variants with no cost are listed, every cost is dated and has a source, packaging and other costs can be added on top, and bundles are costed from their components. Whichever profit app you choose then reads a number you can trace.

App names are trademarks of their owners; Cogsy is not affiliated with any of them. If something here is out of date, write to support@cogsy.app and we will correct it.

Questions

What is the best alternative to TrueProfit?
It depends on what you use TrueProfit for. Bloom is strongest for a lower-priced profit dashboard with dated costs, quantity tiers and attribution. Profit Calc is strongest for profit dashboards with cost rules by country and quantity, and many supplier integrations. GoProfit is strongest for a Built for Shopify profit dashboard with alerts on profit changes.
Is there a free alternative to TrueProfit?
Bloom, GoProfit, Lifetimely, Triple Whale have a free plan or are free to install, with limits. Check each listing for what the free tier includes.
Is Cogsy an alternative to TrueProfit?
Not for profit reporting. Cogsy has no dashboard, ad spend or order reports. It is an alternative only if what you wanted from TrueProfit was accurate product costs, which is where many profit numbers go wrong.

Sources

Related

  • Compare

    Cogsy vs TrueProfit

    TrueProfit: a real-time net profit dashboard with ad spend, shipping rules and a mobile app.

  • Compare

    Cogsy vs Bloom

    Bloom: a lower-priced profit dashboard with dated costs, quantity tiers and attribution.

  • Compare

    Cogsy vs Profit Calc

    Profit Calc: profit dashboards with cost rules by country and quantity, and many supplier integrations.

  • Compare

    Cogsy vs GoProfit

    GoProfit: a Built for Shopify profit dashboard with alerts on profit changes.

  • Feature

    Write the right cost to Shopify

    Mark which costs are part of Shopify's cost per item. Cogsy writes that one number back and keeps the rest beside it.

Start with the costs Shopify already has.

Install the app, sync your catalog and see which variants are missing a cost.