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Should cost per item include shipping, packaging, duties and fees?

Shopify defines cost per item as what you paid for the product, excluding taxes, shipping and other costs. Add the costs of getting the goods to your shelf if you want Shopify's profit reports to reflect them. Keep the costs of selling out of it and track them beside it.

Updated

Price $68.00Margin on total cost 59.7%
Written to Shopify $22.60
Total cost $27.42
  • Unit cost · Supplier AIn Shopify's cost per item$21.40
  • Packaging · Per unitIn Shopify's cost per item$1.20
  • Pick and pack · Per unit, whole shopKept in Cogsy only$2.85
  • Payment processing · 2.9% of priceKept in Cogsy only$1.97
One sale of a $68.00 throw, to scale. Shopify's reports see the first two segments. The margin you keep depends on all four.

Two questions, two numbers

“What does this product cost?” has two useful answers.

  • What it cost to get onto the shelf. Purchase price, inbound freight, duty, product packaging. This is the cost of the goods, the basis of gross profit and of inventory value.
  • What a sale of it costs in total. All of the above plus fulfilment, payment fees, shipping you absorb and returns. This is the basis of contribution margin and of pricing decisions.

Shopify gives you one field. It feeds gross profit and inventory value, so it suits the first answer. The second needs somewhere else to live.

Cost by cost

Cost In cost per item Why
Supplier price Yes It is the field’s definition
Inbound freight Usually Part of what the stock cost you
Import duty Usually Same
Product packaging Usually Part of the product as sold
Inserts and labels Sometimes Yes if attached to the product
Shipping packaging Rarely Depends on the order, not the product
Pick and pack Rarely A cost of fulfilling a sale
Outbound shipping Rarely Shopify’s net sales exclude shipping too
Payment processing No A percentage of price
Returns allowance No An estimate, not a cost of the goods
Advertising No Not tied to a unit

“Usually” means it is standard accounting practice to treat it as part of inventory cost. Your accountant’s policy decides; apply it the same way every period.

What changes when you add to the field

Take a throw priced at $68.00 with a supplier price of $19.00 and $2.40 of freight, duty and handling.

Cost per item holds Shopify margin Inventory value, 400 units
$19.00 72.1% $7,600
$21.40 68.5% $8,560

Neither is an error. The second is closer to what the stock cost.

Be consistent

A catalog where some products carry freight in their cost and others do not cannot be compared. Decide the rule once and write it down. If you change it, change every product on the same date.

Keeping both numbers

Shopify has no native way to hold extra costs beside the field; its own guidance points to third-party apps for landed cost. In Cogsy each cost is its own kind, and each kind is either included in the figure written to Shopify or kept beside it. You get the cost of goods in Shopify and the full cost of a sale in Cogsy, from one set of entries.

Questions

What does Shopify say cost per item should be?
Its help center describes it as the price you paid the manufacturer, excluding taxes, shipping or other costs, or the labour and material cost if you make the product.
Will adding freight to cost per item cause problems?
No. It is a number you control. It lowers the margin and gross profit Shopify reports, and raises inventory value at cost, by the amount you add.
Should I add payment fees to cost per item?
No. They are a percentage of the price and a cost of selling, and the field holds one fixed amount.

Sources

Related

  • Cost types

    Cost types

    The costs merchants add on top of the unit cost, one by one.

  • Feature

    Costs on top of the unit cost

    Packaging, fulfilment or duties per unit, or fees as a percentage of the price, for a variant, a product or the whole shop.

  • Guide

    Landed cost in Shopify after Stocky

    Stocky ended on 31 August 2026 and Shopify purchase orders do not change cost per item. How to keep a landed cost per unit in Shopify now, by hand or with an app.

  • Glossary

    Contribution margin

    Contribution margin is the price minus every cost that varies with a sale, including fulfilment and payment fees. The formula and a worked ecommerce example.

Start with the costs Shopify already has.

Install the app, sync your catalog and see which variants are missing a cost.